Cultural Issues in the Business World: An Anthropological Perspective

Abstract

The significance of cultural influence on business has been widely recognized in both academic and business circles. A number of authors suggest that an anthropological approach is the most appropriate way to study cultural factors and assess their impact on an organizational environment. This investigation draws attention to several important cultural issues in business utilizing an anthropological perspective. It probes the relationship between culture and human behavior, between organizational values and organizational behavior, and identifies several effective methods for managing cultural differences that often permeate an organization’s workforce.